A couple of weeks a go we decided to put more money in to advertising one of our gigs, paying over $500 to get colour posters printed and had Profile Plus distribute our posters all over town which cost more money.
This was two weeks before the gig when the posters went up. A few people I knew had seen them in the streets and said "saw your posters".. so that was all good.
Two days later, I see that our posters are gone and new posters had been stuck up, advertising a cd compilation that had just come out. Then two days after that, I happend to be walking past a spot where our posters had been and Profile Plus were posting up MORE posters over top of the ones they stuck up a few days before.
They didn't actually give me an explanation for posting over them. They just said they still had some which they could put back up.
I was just wondering if anyone had found anything dodgy with them?
Some posters I see up are up for a couple of weeks. Others are up for one day or two.
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I know I'm always gutted by the ...
I know I'm always gutted by the positioning of any posters I've been involved with. It always seems that other posters get the primo slots (except for one time).
Pretty sure this is a total bias stemming from being personally involved!
I'm always tempted to do it some other way. It took me a while to let go of the fact that all areas are "licensed" by poster companies/councils. When I was youger I thought it was just a public space - duh.
Yes, it can get quite personal. All ...
Yes, it can get quite personal.
All the bollards in the city centry of Chch are owned by the council, and not the companies but the big Don of the postering world of these parts (whose name I won't bother to advertise on this forum) dominates them like the mafia. The production team of a play we were promoting had the go-ahead from the council and so we went our merry way to post our posters, but the postering company got ticked off that we were pasting over their clients' posters, and we got ourselves into a loosing postering war. We were very considerate in only postering over stuff that were finished, or over ones where there were lots of the same, but the postering company was a big bully and they had their people follow my people around town so that as soon as our posters went up, they immediately postered over it with theirs. We were wasting a whole heap of posters and paste, so in the end we had no choice but to sign a deal with them, and we handed our posters in for them to post them for us, but we had the same problem with them posting over our posters after a few short days or they posted them where no-one would see them, while other posters stayed up for longer and in more prominant places. But at the end of the day, the postering company have to make a living I suppose, and so they have to be nicer to the companies they have big contracts with, at the expence of being mean to us little people.
You might have already done this, but as for printing costs, it's a good idea to shop around and not to settle for the closest printing place. If you look through the yellow pages, most printing companies have e-mail addys, so send a mass mail to all of them asking for quotes, and you'll be amazed at the price range. It'll depend on the amount and type of printing you're after, but I've seen price differences of $100-$200 between companies.
Another thing you might already have done but I'm going to suggest anyway, is to stick posters up places like shops, universities, polytechs, recreation centres, anyplace where you think people might be interested. You'll have to get permission from the shop owners etc, but usually they're only too happy for you to put them up, and the posters will usually stay up long after the production is finished. It's also really neat putting posters up around campus because students are curious little creatures and they'll come up and ask about the poster and what it's promoting, and you can give them a speech about how great your play/band is and they'll be like "choooice, will be there!", and you'll be like "choooice!" and it's all good, though it does take more time and leg work. A wee tip, when putting posters up, wear something bright to attract attention to yourself, and inturn your poster. It might have just been psychological, but I'm sure I had more people coming up to me when I had my bright pink hoodie on than my dull grey one. All the same, bright colours will keep you happy and positive while doing this repetitive task.
Sorry it got a bit long, but I hope this info is of some use.
Oh, just one more advice, and it's to all you kiddies out there, don't play with your commet poi after 2am while in deep thought. They can be very vicious wee buggas when you're not paying attention.
That's it from me.
Ok. Well it seems we all have bad ...
Ok. Well it seems we all have bad experiences with the whole postering issue. The distribution companies have the rights to all the popular postering walls, but they fuck us round! My example is pretty good evidence of it... I thought anyway. I am putting on an event with the council where I live, and when the issue came up with advertising, I did express my concern.
The council where I live already doesn't like the posters and I have read that they have fined companies and venues who have stuck posters on power poles, council rubbish bins etc. Is paying the distribution companies the right way to go about it when they're so fucking unreliable? I think not!
I think I will go out of my way to change the way it works here where I live at least, so that I can prublicise my events without wasting my time and money when they are pasted over.
Speaking of random (or not so much ...
Speaking of random (or not so much random) posters, has anyone seen the ones on Queen St with .F. on them? theyre just plain white A4 paper with .F.
No one else seems to have seen them! Theyre up the top of the road, near RG, outside the Classic, on rubbish bins...No one else has noticed them, perhaps Im going mad?